Viewster, the worldwide video streaming service, today announces a partnership with DEFY Media, a leading digital producer and programmer for 13-34 year olds, to bring new content to its Branded Channels lineup with popular shows from the company’s leading web brands focused on gaming, SMOSH Games and The Escapist, as well as animation channel Shut Up! Cartoons. The new channel lineup features Shut Up! Cartoon’s hit SMOSH Babies, which follows the adventures of digital stars Anthony Padilla and Ian Hecox as rambunctious toddlers, the award-winning anime and live action Oishi High School Battle and Honest Game Trailers from Streamy Award winner SMOSH Games.

"We are very proud to announce our partnership with digital heavyweight DEFY Media.” said Azadeh Stoelken, Director of Content for Viewster, Inc. “Their top digital brands present the best in gaming, animated shorts and comedy and are a perfect addition to our newly implemented branded programming on Viewster.”

New Branded Channels and shows include:

SMOSH Games featuring

Honest Game Trailers
Game Bang
Button Bash
Gametime

Shut Up! Cartoons featuring

Teleporting Fat Guy
Sub: 3
With Zombies
Paper Cuts
Life’s a Zoo
Just Shut Up
SMOSH Babies
Uberdude
Munroe
Dos and Don’ts
Oishi High School Battle

The Escapist featuring

Zero Punctuation
Unskippable
Casual Cosplay

Viewster launched its new Branded Channels segment in August, expanding its youth-oriented content with cutting edge animation, entertainment and gaming programming. All channels are available free worldwide through Viewster's advertising-supported desktop and mobile apps, with regular updates ensuring a consistent, fresh flow of content.